The Wedding Marketers

Learn how the busiest wedding venues in Britain get booked.

The course behind 80+ venues: the industry, the marketing that actually works, and the social media and ads we run every week.

Built by the team who took one family venue from 19 weddings a year to 270, then did it for 80 more.

A country house wedding venue at sunset
A couple mid-dip in a barn ceremony
Certified
Venue
Specialist

80+

UK venues marketed by TWM

19 to 270

weddings a year at one family venue

8

modules, in ten-minute lessons

1

trial task, then straight to interview

Who it is for

One course. Three doors.

The lessons are the same. What changes is who you are and what you need around them.

01

Certification

For people who want to be a Venue Specialist

Every module, the trial task at the end, a certificate with a public link, and a straight path to interview at TWM.

£49 once, refunded if we hire you

Get certified

02

Venue Programme

For venues doing their own socials

The system we run for venues, taught to your coordinator. Templates, a content calendar, ad templates and a live Q&A every month.

£97 a month or £897 a year

Join as a venue

03

Supplier Programme

For photographers, florists, planners and celebrants

The venue playbook adapted for suppliers, with a guide to getting onto venues' recommended lists.

£67 a month or £597 a year

Join as a supplier

Lessons are being recorded now. Sign in today and you are first in when module one goes live.

What you learn

Eight modules. The whole job.

From what a wedding breakfast is to reading an ad account. Ten-minute lessons, each ending with one thing to go and do.

  1. 01

    The wedding industry in plain English

    How couples buy, and the words: wedding breakfast, twilight wedding, showround, exclusive use.

  2. 02

    How venues get found

    Directories, fairs, Google, social and ads, with the pros, cons and cost per lead of each.

  3. 03

    Brand and content foundations

    What couples want to see, the phone-first shot list, getting photos from photographers.

  4. 04

    Organic social, the TWM way

    The weekly rhythm, reels and carousels, hooks, scheduling, the DM reply.

  5. 05

    Meta ads for weddings

    The funnel, the three angles that work, budgets, reading the numbers.

  6. 06

    Speed to lead and follow-up

    The five-minute reply, the seven-touch ladder, turning enquiries into viewings.

  7. 07

    Tools and systems

    Metricool, Canva, CapCut, Meta Business Suite, GoHighLevel, the monthly report.

  8. 08

    The trial task

    A two-week content plan, six finished posts and one ad, reviewed by the team.

“Four years ago my family’s wedding venue did 19 weddings. This year we’ll do 270. Same venue. A system did that, not talent.”

Kai McInnes, founder

Certification

Finish the course, do the trial task, skip the queue.

1

Watch the lessons

Eight modules in ten-minute lessons. Do them on your phone, in any order.

2

Do the trial task

The same task we give every applicant. By then you will have the skills to do it well.

3

Go straight to interview

Pass and you are certified, with a public link for your CV. Apply to TWM and you skip the queue. If we hire you, the £49 comes back.

Questions

Before you ask

Do I have to take the course to apply for a job at TWM?
No. Applying is free and always will be. The certification is the fast-track: certified applicants go straight to interview.
I run a venue. Is this instead of your done-for-you service?
It is the same system, taught rather than done. If you upgrade to done-for-you within six months, we credit what you have paid.
How long does it take?
About six to eight hours of video plus the trial task. Most people finish in two to three weeks.
Can I cancel a subscription?
Yes, any time, from your account page. You keep access to the end of the period you have paid for.
When does it start?
Lessons are being recorded now. Sign in and you will be first to know when module one is live.

Save your place.

Sign in with your email. No password, no card, and you are first in when the lessons go live.

Start the course